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I wrote a recipe recently including an ingredient I really love and would happily promote. Last week got an email from a sincerely nice person who imports a different version of that product that I have never had, with the offer of a free batch to try out. I checked out their site and the recipes had me totally salivating, and Im pretty sure wouldn't work with the version of the ingredient I usually buy.
I wrote back and said I couldn't possibly take a free sample, but if they let me know where I could find some locally, I would buy some and check it out. (Those recipes have my mind swimming. I have GOT to try some!) Only trouble...they aren't available to the public. The company only imports them for restaurants and some individuals who buy them directly.
So I looked around in some markets to see if anyone sells this version of this product, and to my knowledge its really not available anywhere.
I am intrigued by the offer, but do not think it is appropriate to tell my readers about something none of them can actually get. On the OTHER hand, there is something to be said for creating buzz, because buzz = demand.
Obviously, this person came to me for PR. While my site hardly garners enough interest to do them much good, I am a huge fan of helping out the little guy and want to find a way to resolve this so everyone wins. (As soon as I make sure they are environmentally friendly, not using child labor, gmo free, etc. Hey, I have to have some standards!)
And yes, I'm not mentioning it on purpose, since I don't want to be unethical or, whatever. But frankly, I really want the darned stuff! It sounds just too good to be true.
What would you do?
Smooches,
Rachael
This post was written with treacly love by Rachael of Fresh Approach Cooking